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Birthday Bash: 12:30pm-CWAHM

Jill Hart from CWAHM will be sharing on the Art of Eloquence Facebook fan page this Birthday Bash half hour.  Here is what she is offering as a prize for this half hour’s contest:rom Button ad $60 Value! Reach 22,000+ women every month! * Placed in the Lower Right-Hand column on EVERY PAGE * 4 weeks * 125 x 125 graphic * .gif or .jpg files only (No Flash files – .swf ) * Will include a link directly to your website. To win this prize, you will need to post a comment to this blog post answering this question:  Name two of your favorite Art of Eloquence studies listed on our Business Communication page! We’ll be picking a...

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Effective Email Pt 5-Sig line

If you are just joining this article series, here is a quick recap.  Email has become a common form of communication in recent years, but so much of it is misunderstood that there are more communication issues with this form than there are with all the other forms put together.  So much of how we communicate face-to-face is received through body language, facial expression and tone of voice.  This is all lost in an email where we have to rely only on the words we choose.  So far I shared about the importance of choosing a good email address, your subject line and given you some tips for a more effective body of text in two parts. Today I'd like...

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Whine and Please Marketing

All this month I've been sharing from my article, "12 Deadly Communication Sins of Advertising" and today's installment is about whining.  As mom would say... Have Some Whine with That Cheese. Be careful to look over your marketing message for anything that might seem unprofessional for your industry before it is sent out. Have you ever looked at some of those infomercials and cable TV commercials? Some of them make my daughter cringe. You may be a small business with a small budget, but you don't want to give the impression that you are a cheesy, cheap company. Aside from the issues I mentioned in previous posts like poor spelling or feigning ignorance, one of the ways small business owners...

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