Embrace Life: Seatbelt Ad


Instead of a Friday Funny this week, I bring you this amazing commercial.  I can't remember how I found it now, but it's an incredible example of nonverbal communication.  No words are uttered during this ad, but it most certainly gets the point across with pin point accuracy.  It also elicits such a range of emotion, but leaves you with a warm fuzzy feeling.  Enjoy and please leave a comment with your thoughts. Blessings to you and your family from Art of Eloquence.com!

13 comments


  • jojosblog

    I knew it was filmed in the UK, but that’s a good call, Kim! I didn’t notice that. Thanks for pointing it out! I got my Friday Giggle! ;D


  • Bobbi

    I loved it! I have always thought seat belts should be worn at all times, having been in several accidents. I have issues with some of the older members of my family not wearing them. The seatbelt ads with the dummies do not seem to get a response from them. I think this ad would. In the beginning of the ad, I was thinking about pretending to drive as a child. We would line up chairs and switch off being the driver. Then, I couldn’t figure out why the man’s face changed from being happy. When the child came over, at first, I thought it was an ad about depression. When the wife came over and the glitter went flying, I realized what the ad was for. Very moving and powerful! I think this ad would definitely move those that have dismissed so many other ads about seatbelts.


  • Terri McLaughlin

    I’d never seen it before, but completely agree that it is very powerful!


  • cindy holman

    I love this – especially the seat belt being put on backwards – I understand this is from the UK – totally makes sense now!

    I have noticed on my blog site that we are now able to offer links at the bottom of each post to make it easier for others to post our articles to facebook, twitter and email – even an option to print a hard copy – is this available to you on your website? It might be something to look into – one of the many reasons I love wordpress.com – it makes blog sharing so much easier ?


  • jojosblog

    Hey, Cindy. Thanks. I am actually trying to find a WordPress pluggin that will allow this. I found several, but not all of them are rated well and I can’t tell which ones are from WordPress and which ones are not. I’d rather install a plug in that didn’t mess up my template, ’cuz we all know who techie I am!


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